Knowledge Enterprises
The vision of Sirma Group is to create and foster knowledge enterprises. They differ from the traditional capital-intensive businesses in that they are information intensive. They are managed by all employees who contribute value through their ability to apply their knowledge in dynamic situations. Business growth depends on the generation of new and better application of existing knowledge.

Value Innovation
Sirma's business units apply business strategies that enable them to deliver significantly more added value to their customers in new ways. This is achieved not only through the application of advanced technologies, but also through innovative marketing strategies and tactics that redefine markets, create new market segments and render existing competition obsolete.

Managed Investments
Sirma's business model differs from the traditional venture capital or institutional investments. Sirma creates new businesses on the basis of its own human and technological resources. This significantly decreases the necessary time to market new products and solutions thus raising the competitiveness of the new company. The relative independence and clear market focus of the individual business units combine the agility of a small entrepreneurial company with the benefits of a large organization. Sirma ensures gradual, organic development of its businesses towards their maximum potential without unwarranted risks.

Learning Organization
Integrity and care for people, creativity, competence, continuous learning and teamwork are the cornerstones of our corporate culture. We are committed to excellence.